Blacksburg, VA — Torc Robotics has been named a winner in PR Each day’s Social Media & Digital Awards within the Group of the 12 months (In-Home) class.
PR Each day’s Social Media & Digital Awards celebrates the organizations, folks and groups that know methods to earn viewers consideration on-line. They’re persevering with to advance the fields of social media and digital communications, resulting in success for his or her organizations or shoppers.
Finalists on this 12 months’s program have been honored at a particular trade occasion just lately on the Yale Membership in New York Metropolis, the place class winners have been additionally revealed. Study concerning the occasion and successful work right here.
Torc was chosen from a large pool of entries to obtain recognition as a winner in PR Each day’s Social Media & Digital Awards within the Group of the 12 months (In-Home) class for its social media consciousness marketing campaign surrounding their groundbreaking autonomous trucking know-how growth.
Torc revamped its social media technique in 2023, aiming to construct trade management and unfold consciousness about autonomous trucking. Via modern and data-driven ways, together with video content material and a extra strategic, constant posting cadence, Torc achieved vital development, with 10M+ impressions and a 264% viewers improve. This marketing campaign was designed not solely to tell but additionally to foster a deeper understanding of autonomous trucking by delivering clear, genuine data and showcasing the know-how’s potential.
“Congratulations to Torc Robotics,” stated Brendan Gannon, Senior Advertising Supervisor for Awards Applications at PR Each day. “Your modern and impactful work within the digital house really units you aside. PR Each day is proud to acknowledge their efforts.”
“Successful this award displays our dedication to bridging the hole between advanced know-how and public notion. stated Jane Bailey, Vice President of Advertising & Communications at Torc Robotics. “By leveraging our social media platforms as academic instruments, we intention to demystify autonomous trucking, construct credibility and have interaction with our rising neighborhood,”
Torc Robotics has been acknowledged for its accomplishment in a particular write-up on PR Each day’s internationally learn information web site.
About Torc Robotics
Torc Robotics, headquartered in Blacksburg, Virginia, is an impartial subsidiary of Daimler Truck AG, a worldwide chief and pioneer in trucking. Based in 2005 on the beginning of the self-driving automobile revolution, Torc has over 18 years of expertise in pioneering safety-critical, self-driving purposes. Torc provides a whole self-driving automobile software program and integration answer and is at the moment specializing in commercializing autonomous vans for long-haul purposes within the U.S. Torc operates check amenities in Albuquerque, New Mexico, and engineering workplaces in Austin, Texas; Stuttgart, Germany; and Montreal, Canada. Torc’s objective is driving the way forward for freight with autonomous know-how. Because the world’s main autonomous trucking answer, we empower distinctive staff, ship a centered, hub-to-hub autonomous truck product, and supply our clients with the most secure, most dependable, and cost-efficient answer to the market.
About Ragan Communications and PR Each day
Ragan Communications has been delivering trusted information, coaching and intelligence for greater than 50 years to inside and exterior communicators and enterprise executives by way of its conferences, webinars, coaching, awards, subscriptions and its membership divisions. Its every day information websites—PRDaily.com and Ragan.com—are learn by greater than 600,000 inside and exterior communicators month-to-month.
