July 18, 2024
UPDATE
New Apple Immersive Video collection, movies, concert events, and extra set to premiere on Apple Imaginative and prescient Professional starting July 18
Apple Imaginative and prescient Professional customers will expertise breathtaking collection, movies, and extra spanning action-adventure, documentary, music, scripted, sports activities, and journey
Beginning this week, Apple is releasing all-new collection and movies captured in Apple Immersive Video that can debut solely on Apple Imaginative and prescient Professional. Apple Immersive Video is a exceptional storytelling format that leverages 3D video recorded in 8K with a 180-degree area of view and Spatial Audio to move viewers to the middle of the motion.
Boundless, a brand new collection that invitations viewers to expertise once-in-a-lifetime journeys from wherever they’re, premieres at 6 p.m. PT immediately, July 18, with “Sizzling Air Balloons.” The following installment of Wild Life, the character documentary collection that brings viewers up near a number of the most charismatic creatures on the planet, premieres in August. Elevated, an aerial journey collection that whisks viewers round iconic vistas from staggering heights, will launch in September.
Later this 12 months, customers can take pleasure in particular performances that includes the world’s greatest artists, beginning with an immersive expertise from The Weeknd; the primary scripted Apple Immersive brief movie, Submerged, written and directed by Academy Award winner Edward Berger; a behind-the-scenes and on-the-court view of the 2024 NBA All-Star Weekend; and Large-Wave Browsing, the primary installment of a brand new sports activities collection with Crimson Bull.
“Apple Immersive Video is a groundbreaking leap ahead for storytelling, providing Apple Imaginative and prescient Professional customers exceptional experiences with an unparalleled sense of realism and immersion,” stated Tor Myhren, Apple’s vice chairman of Advertising Communications. “From hovering over volcanoes in Hawaii and browsing enormous waves in Tahiti, to having fun with performances by the world’s greatest artists and athletes from all-new views, Apple Immersive Video revolutionizes the way in which individuals expertise locations, tales, sports activities, and extra by making viewers really feel like they’re actually there. It’s the following technology of visible storytelling, and we’re excited to convey it to extra individuals around the globe.”
Boundless
With Boundless, viewers embark on the journeys they’ve solely dreamed of as they meet inspiring individuals in extraordinary locations. In “Sizzling Air Balloons,” viewers take to the skies over the otherworldly panorama of Cappadocia, Türkiye. Within the subsequent episode, “Arctic Browsing,” accessible this fall, viewers can stream with a gaggle of intrepid surfers who’ve moved to a frigid area north of the Arctic Circle in the hunt for wintry waves.
Wild Life
This August, Apple releases the second episode of Wild Life, which takes viewers to Kenya’s Sheldrick Wildlife Belief, the place orphaned elephants discover their footing within the care of their keepers, frolic in frothy mud baths, and kind a selected household with one another, their human companions, and the wild elephants that roam the lands past. Later this 12 months, viewers will courageous the deep with a daring group of divers within the Bahamas, who come face-to-face with apex predators and uncover creatures way more complicated than usually portrayed.
Elevated
Within the inaugural episode of Elevated, an aerial journey collection that premieres this September, viewers will fly above volcanoes, climb up and over waterfalls, and uncover untold pure wonders the world over’s longest island chain, Hawaii. Within the subsequent episode, accessible later this 12 months, viewers will expertise a crisp autumn in New England, with a shocking journey alongside winding coastlines and above breathtakingly stunning rivers.
Submerged
Submerged, the primary scripted brief movie captured in Apple Immersive Video, will premiere this fall. Set throughout World Conflict II, the action-adventure story brings viewers aboard a submarine because the vessel’s sailors wrestle to outlive a lethal torpedo assault. Written and directed by Academy Award winner Edward Berger, Submerged showcases the distinctive storytelling capabilities which might be solely potential with Apple Immersive Video on Apple Imaginative and prescient Professional.
2024 NBA All-Star Weekend
This fall, basketball followers will take pleasure in a singular perspective of the 2024 NBA All-Star Weekend in Indianapolis with an immersive brief movie that options the Rising Stars, the Slam Dunk contest, the first-ever NBA vs. WNBA 3-Level Problem with Sabrina Ionescu and Stephen Curry, and the All-Star Recreation.
An Immersive Expertise from The Weeknd
The Apple Music Award-winning and seven-time diamond-certified artist The Weeknd returns to the highlight with an immersive expertise that can premiere solely on Apple Imaginative and prescient Professional later this 12 months.
Crimson Bull: Large-Wave Browsing
Viewers will really feel the ability of the ocean like by no means earlier than as elite surfers try to experience the barrel of the heaviest wave on the earth off the distant coast of Teahupo’o, Tahiti. This piece is filming this summer time and might be accessible later this 12 months.
Empowering Filmmakers with New Instruments for Apple Immersive Video
Apple and Blackmagic Design will empower skilled filmmakers to convey their artistic visions to life with a brand new manufacturing workflow for Apple Immersive Video, together with a brand-new Blackmagic digicam — URSA Cine Immersive — and up to date variations of DaVinci Resolve Studio and Apple Compressor. This complete toolkit, which might be accessible later this 12 months, will assist make much more immersive movies and collection accessible to Apple Imaginative and prescient Professional customers around the globe.
Extra collection, movies, concert events, and sports activities captured in Apple Immersive Video might be launched this 12 months.
Availability
- Apple Imaginative and prescient Professional is offered in Australia, Canada, China mainland, Hong Kong, France, Germany, Japan, Singapore, the U.Okay., and the U.S.
- Customers in these nations and areas can take pleasure in a preview of Apple Immersive Video and study extra concerning the magic of Apple Imaginative and prescient Professional by reserving a free, 30-minute demo at their native Apple Retailer.
- These Apple Immersive Video items can be found at no extra value from the Apple TV app in Australia, Canada, Hong Kong, France, Germany, Japan, Singapore, the U.Okay., and the U.S. Customers in China can entry Apple Immersive Video from the Migu Video and Tencent Video apps.
- New Apple Immersive Video items debut in U.S. English with subtitles in extra languages. Title availability varies by nation or area.
Press Contacts
Zach Kahn
Apple
Andrea Schubert
Apple
Apple Media Helpline
