Bosch Bytes befell in Athens on 20 March 2025, bringing collectively professionals and thought leaders from numerous industries for an unique occasion. After the occasion, Jim Morrish caught up with Andreas Wolter, Regional Head Europe at Bosch Software program and Digital Options (SDS) to search out out extra in regards to the occasion and its key messages and takeaways.
JM: Andreas, are you able to inform me slightly extra about Bosch Bytes Athens 2025?
AW: In fact! Bosch Bytes is an unique occasion collection designed for forward-thinkers, trade specialists, and decision-makers shaping the way forward for know-how and enterprise. Hosted by Bosch Software program and Digital Options, the newest version befell in Athens on 20 March 2025, bringing collectively thought leaders from throughout Europe to discover how digital options are reworking economies and societies. This was really our second version – the primary was additionally held in Athens in Could 2024 and we’re very completely happy to see the collection kicking off this 12 months.
The occasion was structured round 4 main themes: Cybersecurity, AI, Sustainability, and #SmarterDigital. Every subject featured concise, high-impact keynote displays adopted by dynamic panel discussions. A serious focus was on how European firms can leverage rising laws round sustainability, cybersecurity, and AI to drive innovation relatively than seeing them as obstacles.
We had an unimaginable turnout, with round 150 attendees on-site and a powerful lineup of 17 audio system. The viewers was numerous – 36% got here from the Know-how and IT sector, which wasn’t shocking given the themes, however we additionally noticed 13% from media and communication, 7% from universities and analysis, 5% from power and infrastructure, and 4% from pharma, with the remainder spanning numerous different industries. This trade variety actually enriched the discussions.
Our speaker lineup was equally spectacular, that includes trade leaders resembling Amazon Net Providers and Hewlett Packard Enterprises, key regulatory our bodies just like the European Union Company for Cybersecurity, and progressive gamers like Dryad Networks and Libelium. We additionally had robust illustration from the Greek tech ecosystem. The mixture of worldwide companies, startups, and policymakers made for really participating and insightful discussions—and that’s precisely what Bosch Bytes is about.
JM: Why did you host the occasion, and why Athens?
AW: Whereas Bosch is broadly recognised for dwelling home equipment, we additionally supply main enterprise software program options. Bosch SDS is a worldwide group of know-how pioneers serving to our purchasers alongside their steady digitalisation journeys, guaranteeing that these are steady, sustainable, relentless and linked. We will help purchasers to undertake X-as-a-service enterprise fashions, lengthen Product Lifecycle Administration with digital twins and digital threads to reinforce buyer experiences, and assist to drive sustainability-by-design for the round financial system.
Bosch Bytes was created as a singular platform for exchanging concepts, discovering digital improvements, and tackling the important thing challenges of digital transformation throughout Europe. We needed this occasion to set the agenda – fostering knowledge-sharing, studying, and significant discussions.
For instance, our audio system debated rising AI laws, with some endorsing the present strategy whereas others steered different fashions. That is precisely what we aimed for – open, thought-provoking discussions that problem present narratives.
One other spotlight was giving a platform to Dryad Networks, an organization creating know-how to detect and stop wildfires. Why? As a result of it’s an incredible instance of tech making the world a greater place.
Our focus has been on creating an atmosphere that fosters open, expert-led conversations about actual trade challenges.
And as for Athens, effectively – it’s quick changing into a major know-how hub, significantly in AI. The standard of training is excessive, language capabilities are robust, and the tech scene is rising quickly. Plus, we noticed robust trade illustration right here, making it a super location And naturally, the climate isn’t dangerous both.
JM: Out of your perspective, how did the occasion go?
AW: I’d say it exceeded expectations. The power within the room was improbable, and the extent of engagement – from each audio system and attendees – actually stood out. We stored the tempo quick, which helped keep a excessive stage of interplay and sparked insightful discussions.
We additionally obtained constructive suggestions, from each audio system and attendees. Folks appreciated the discussions and the stability we struck between keynote periods, panels, and networking alternatives.
And naturally, the venue additionally contributed to the expertise. Internet hosting it on the Lighthouse of the Stavros Niarchos Basis Cultural Middle added one thing particular. On one facet, you had views of the Aegean Sea and the islands, and on the opposite, the Athens skyline and the Parthenon—an inspiring setting for conversations in regards to the future.
Credit score to the organising workforce as effectively – the occasion logistics and planning obtained nice suggestions, which is all the time essential to a clean expertise.
JM: What’s subsequent for Bosch Bytes?
AW: Proper now, we’re already planning our subsequent Bosch Bytes occasions! Denmark is up subsequent on Could 27, 2025, adopted by the UK in October.
Whereas sustainability will stay a key theme throughout all places, every occasion could have a tailor-made focus particular to the situation, their industries and the demand we’re seeing there. In Denmark, we’ll spotlight cybersecurity, quantum know-how, and operational service fashions. The UK occasion—although nonetheless a bit additional out—will deal with sustainability and cybersecurity, with a powerful emphasis on AI and Operational Know-how.
Past that, we’ll be asserting extra places quickly, however our focus will stay on Europe, with content material tailored to every market. The objective is to maintain Bosch Bytes evolving whereas staying true to its objective: fostering significant discussions that form the way forward for digital transformation.
