June 19, 2024
PRESS RELEASE
Apple The Trade TRX to welcome its first clients this Saturday, June 22, in Kuala Lumpur
Apple’s first retail location in Malaysia will supply its full lineup of services, unparalleled assist from over 160 crew members, and classes with native creatives
KUALA LUMPUR, MALAYSIA Apple in the present day previewed Apple The Trade TRX, the primary Apple Retailer in Malaysia. Situated within the coronary heart of Kuala Lumpur’s new Tun Razak Trade (TRX) central enterprise district, the brand new retailer will ship the magic of Apple within the nation like by no means earlier than. Prospects can uncover and purchase Apple’s modern lineup of services, obtain distinctive service from educated crew members, and discover ways to get essentially the most out of their gadgets by way of free In the present day at Apple classes.
“We stay for moments once we can shock and delight our clients, and we’re excited to try this in Malaysia with the opening of our first retailer within the nation, Apple The Trade TRX,” stated Deirdre O’Brien, Apple’s senior vp of Retail. “Having the ability to assist and instantly join with a brand new neighborhood is all the time a particular expertise for our retail groups, and we are able to’t wait to welcome clients to this lovely area designed for discovery, creativity, and searching for the world’s most modern merchandise.”
At Apple The Trade TRX, greater than 160 crew members are prepared to assist clients store for his or her favourite Apple merchandise — from the iPhone 15 lineup to the MacBook Air with M3 and the newest iPad fashions, together with the redesigned iPad Air and extremely skinny iPad Professional with M4.
Apple The Trade TRX will likely be an inspiring hub for schooling, providing clients free in-store classes by way of In the present day at Apple. Led by Apple Creatives, the occasions will empower attendees to faucet into their creativity and discover ways to get essentially the most out of their gadgets, with matters starting from fundamentals and how-to classes, to iPhone photograph and video excursions that benefit from the gorgeous retailer location.
To have a good time the opening, a particular In the present day at Apple collection, “Jom Uncover,” will run from Saturday, June 22, by way of Saturday, July 6. Bringing collectively a few of Malaysia’s most celebrated creators, the classes will supply a glimpse into the inventive course of whereas showcasing Apple’s full vary of services.
Periods within the “Jom Uncover” collection embody:
- Efficiency: De Fam
- Workshop: Seize Portraits on iPhone with Jason smashpop
- Highlight: Video Magic on Mac with Adam Lobo
- Workshop: Flip Concepts Into Motion on iPad with Iman Azman
- Highlight: Stay Nicely with Nana Mohd and Apple Watch
Apple The Trade TRX connects the mall’s central atrium to a lush rooftop park that wraps across the retailer’s higher degree. Emitting a heat glow at night time, the three-dimensional layered roof consists of horizontal glass panels and shading blades to scale back the solar’s rays. A central glazed oculus brings daylight into the inside and features a dynamic artificial-lighting characteristic.
Inside the shop, a sculptural quartz and glass staircase connects the three ranges the place clients can discover, be taught, and store. The Discussion board, house to In the present day at Apple programming, is positioned on a floating deck that joins up with the mall, whereas the higher degree instantly connects with the sting of the park, bringing daylight and greenery into the shop by way of a steady glass façade.
Like all Apple services, the Apple The Trade TRX runs on one hundred pc renewable power and is carbon impartial. The shop is designed with a refined palette of high-quality supplies, together with pure stone partitions, polished stainless-steel columns, mild terrazzo flooring, and a timber ceiling.
Guests are invited to discover the encompassing show tables and avenues, and store the brand new iPad Air with M2, the iPhone 15 lineup, and the newest Apple Watch lineup — Apple’s first-ever carbon impartial merchandise. Apple Specialists are excited to attach with the local people by way of customized setup and assist, switching to iOS, and Apple Commerce In, the place clients can get credit score towards a brand new gadget by buying and selling of their present one.
Simply in time for again to highschool, college students and households can save on a Mac or iPad with Apple Training Pricing obtainable solely by way of Apple Retail. In-store or on-line, eligible clients also can benefit from the college scholar supply operating by way of September 30, and obtain AirPods once they purchase an eligible Mac, or an Apple Pencil once they purchase an eligible iPad.
Apple The Trade TRX additionally provides a devoted Apple Pickup counter, making it even simpler for purchasers to position an order on-line and choose up merchandise when it’s most handy for them. And for hands-on technical and {hardware} assist, clients could make a reservation on the Genius Bar and get assist from an knowledgeable.
Apple The Trade TRX opens Saturday, June 22, at 10 a.m. MYT. Prospects are invited to take a look at curated content material celebrating the essence of creativity in Malaysia throughout Apple TV+, Apple Music, and the App Retailer, and join upcoming In the present day at Apple classes.
About Apple
Apple revolutionized private know-how with the introduction of the Macintosh in 1984. In the present day, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Imaginative and prescient Professional. Apple’s six software program platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — present seamless experiences throughout all Apple gadgets and empower folks with breakthrough providers together with the App Retailer, Apple Music, Apple Pay, iCloud, and Apple TV+. Apple’s greater than 150,000 workers are devoted to creating one of the best merchandise on earth and to leaving the world higher than we discovered it.
Press Contacts
Brian Bumbery
Apple
Pia Fontes
Apple
Neema Mungai
Apple
Apple Media Helpline
