Apple’s largest occasion of the yr has arrived, and with it, the iPhone 16 lineup and a slew of AI-related updates for iOS 18. Apple Intelligence was the star of the Apple occasion this yr, prefer it was at WWDC in June, and Apple’s lineup of bulletins echoed lots of the anticipated {hardware} reveals, together with the brand new iPhone 16, AirPods 4, the Apple Watch Sequence 10 and extra. Broadcasting dwell from its headquarters in Cupertino, Apple’s “Glowtime” occasion kicked off at 10 a.m. PT, and you may watch the recording of the complete Apple occasion right here.
Whether or not Monday’s reveals find yourself inspiring or delaying a “supercycle” of shoppers adopting the brand new iPhone 16 lineup stays to be seen, however Apple’s concentrate on AI as a core a part of its gross sales pitch shifting ahead is evident. We’ll maintain this put up up to date as reviews emerge from the demo rooms and briefings following the occasion.
iPhone 16
As no shock, the iPhone 16 “has been designed for Apple Intelligence from the bottom up,” within the phrases of CEO Tim Cook dinner, and the tweaked designs and new colours have been revealed on the Apple occasion. The brand new iPhone 16 lineup comes with a digicam management alongside the aspect, which permits for bodily interactions to entry digicam options, together with the brand new A18 chip that Apple claims makes the iPhone 16 as much as 30% quicker than the iPhone 15. The iPhone 16 begins at $799 for the 128GB mannequin, with the 16 Plus beginning at $899 with the identical quantity of storage. Make amends for our ongoing iPhone 16 updates right here.
And for a rundown on what distinguishes the brand new iPhone 16 lineup, you may head proper right here, or try the most recent TechCrunch Minute episode breaking down the most important reveals.
Palms-on with the iPhone 16’s digicam button
Within the phrases of our editor Brian Heater, Apple is “feeling much more bullish about buttons today.” And after the Apple occasion broadcast concluded, he received the prospect to see that the Digital camera Management button truly provides to the iPhone expertise, at the least for a short demo.
“Like another new function, Digital camera Management takes a bit to grasp. The trickiest half is figuring out how a lot strain to use in an effort to toggle between options. That, nonetheless, is what makes it distinctive versus earlier digicam buttons. It’s greater than only a approach to open the digicam app and take a shot. It additionally enables you to navigate inside the app itself,” he wrote, and you may try his full hands-on with the iPhone 16’s largest bodily change proper right here.
The Digital camera Management button has another features, with Apple confirming that it may be used to entry Google searches, and to immediate responses from OpenAI’s ChatGPT, which is already being added to apps like Siri. The precise particulars on how the button press will decide whether or not you employ a 3rd occasion app or Apple’s software program stay obscure.
Apple Intelligence
First revealed at WWDC, Apple Intelligence is generally being introduced as a extra personal giant language mannequin working behind the scenes to enhance present apps and options. Retreading lots of its WWDC reveals, Apple touted Intelligence’s means to survey inboxes, with summaries surfacing for emails, and notifications altered to offer summaries as effectively with precedence notifications elevated to the highest of their stacks. Claiming “a brand new period for Siri,” Apple boasted that its Intelligence upgrades permit Siri to know requests which might be lower than eloquently delivered, stroll customers via particular duties inside the iPhone and acquire on-screen consciousness of actions going down on the cellphone.
Apple Intelligence is launching as a beta within the U.S. within the fall, with localized English coming to a number of markets in December. Extra languages like Chinese language, French, Japanese and Spanish are focused for 2025.
Apple additionally detailed visible search, which is powered by Apple Intelligence, which mixes the features of a reverse picture search with textual content recognition so as to add the main points of an occasion to your calendar from a photograph, or pull details about a restaurant straight from a photograph of it.
Finally, one of many largest questions popping out of Apple’s claims about Intelligence’s potential to enhance person experiences throughout a number of product traces is easy: Is Siri truly helpful now?
iOS 18 launching September 16
We already received a primary impression of iOS 18 via its beta launch earlier this yr, although its preliminary rollout with out Apple Intelligence’s options wasn’t notably spectacular. As talked about above, a whole lot of probably the most anticipated AI options can be coming later in 2024, however iOS 18 nonetheless has different messaging and management middle updates you may run via intimately right here forward of its newly introduced launch date of September 16, with all iPhones, together with and after the iPhone XR and SE (second gen), eligible for the replace. You will get a extra detailed rundown in your machine’s iOS 18 compatibility right here.
Digital camera controls on the iPhone 16
One of many largest bodily updates to the iPhone 16 lineup comes within the type of the digicam management button. The digicam management responds to clicks and completely different bodily gestures, with mild presses displaying clear previews whereas a tough click on can take a photograph. Trailing a finger alongside the button lets dials and settings to be modified. Learn the complete rundown on what the digicam management can be utilized for right here.
iPhone 16 Professional, Professional Max
Apple’s extra premium iPhone fashions include anticipated display adjustments, with the display taking over 6.3 inches on the Professional, 6.9 inches on the Professional Max for the most important screens on an iPhone but. The iPhone 16 Professional and Professional Max have a brand new A18 Professional chip, an upgraded digicam with quicker shutter speeds, the power to seize 4K video at 120 fps and different adjustments you may run via right here. The iPhone 16 Professional stars at $999 and the 16 Professional Max begins at $1,119 with each up for preorder Friday and launching in shops September 20.
Apple Watch Sequence 10
Apple kicked issues off with reveals on the Look ahead to the road’s tenth anniversary, rolling out a sequence of updates inside the Apple Watch Sequence 10 line, together with a tweaked design with extra rounded corners and an up to date side ratio, with Apple’s first wide-angle OLED screens. The Sequence 10’s show is as much as 40% brighter when considered at an angle and is the thinnest Apple Watch but at 9.7mm and as much as 10% lighter than the earlier fashions. Unsurprisingly, AI featured within the Apple Watch Sequence 10 reveal, with a brand new images watch face utilizing AI to curate the images proven on the show, and translation instruments utilizing machine studying to enhance output.
Apple Watches are additionally getting an replace to detect sleep apnea, which is pending FDA clearance. The function will come to each the Sequence 10 and Sequence 9 watches. The Apple Watch Sequence 10 will begin at $399, and it launches September 20.
Learn extra on the Apple Watch Sequence 10 right here.
Apple Watch Extremely
Apple has lengthy touted the Extremely as a tool for health aficionados, boasting customized exercises, operating observe detection, bike rides as dwell actions and so forth. And after a lead-up to a reveal, Apple dropped that there received’t be an Apple Watch Extremely 3 but, as an alternative asserting a brand new satin black coloration for the Extremely 2.
AirPods 4
Apple claims the brand new AirPods 4 are the “most comfy AirPods ever,” with a brand new A2 chip beneath the tweaked design. Personalised Spatial Audio is coming to the AirPods 4, together with the addition of machine studying for Siri to choose up head shakes and nods as responses to prompts. The brand new AirPods 4 will even be out there September 20, beginning at $129 with energetic noise cancellation added for the $179 tier. Get the complete rundown on the AirPods updates right here.
AirPods Professional 2
Three factors have been highlighted for AirPods Professional 2 updates: prevention, consciousness and help. For prevention, listening to safety can be added and on by default for passive noise discount, managed via machine studying. For consciousness, Apple is including a “clinically validated” listening to check that house owners can take at any time.
After which for help, listening to assist options are launching for these whose listening to exams establish them as doubtlessly benefiting from listening to help options. Apple claims that they count on clearance from the FDA on these options “quickly,” with updates anticipated to return to iOS within the fall.
AirPods Max
A sequence of incremental updates got here to AirPods Max throughout the Apple Occasion, with USB-C added in, and a sequence of recent colours coming to the up to date headphones September 20 for a similar worth of $549. Get the complete rundown right here.
Cheaper iPhones (in India)
The iPhone 16 lineup pricing is acquainted for these following Apple within the states, however in India, Apple followers will be capable to profit from a reduction from the iPhone 15 lineup of about 15,000 rupees, which is roughly $178, The worth comes after India lowered import duties on electronics, and amid Apple’s growth of native manufacturing, which had earlier spurred a reduction for the 15 fashions within the nation.
Voice Memos with background music
Apple confirmed off a brand new function for the Voice Memos app, which permits vocal tracks to be layered on prime of pre-recorded music or instrumentals. Learn extra right here.
New macOS Sequoia launching September 16
In an untraditionally swift launch for its macOS updates, Apple introduced that the replace first showcased at WWDC 2024 will launch in every week, with a sequence of updates constructed upon Apple Intelligence that you could run via right here.
