At the moment, Modovolo introduced the appointment of Scotty Morrison as the corporate’s new chief advertising and marketing officer (CMO).
“Modovolo’s mission,” mentioned Justin Name, Modovolo’s CEO, and co-founder, “is to design merchandise with first ideas considering to have the very best performance-to-cost ratio of any drone know-how. And we relentlessly give attention to lean manufacturing to always and radically decrease costs. Due to his superb background at a few of the most profitable corporations, Scotty understands that mission like nobody else.”
Scotty is a passionate, dedicated, and bootstrapped advertising and marketing chief with deep expertise constructing and delivering confirmed playbooks and outcomes for hypergrowth-focused, international know-how corporations together with nearly a decade at Salesforce (throughout its progress from 1,000 workers to 10,000 when he left), Workday, Autodesk, and most just lately Copado, a mid-stage $100M ARR SaaS firm ($8m when he joined) within the Perception Enterprise Portfolio and Salesforce ecosystem.
Earlier than 20 years in know-how and SaaS, he spent nearly 10 years within the promoting trade managing massive manufacturers reminiscent of Apple, HP, Charles Schwab, and Lockheed Martin Aerospace.
“I’ve seen and pushed corporations from start-up section to quick progress to trade titan,” mentioned Scotty, “and so I look to work for corporations that may obtain that trajectory. After I was launched to the Modovolo group, I knew that they had that potential. They’re culture-focused with the intention of constructing an excellent firm. Plus, their drone is a recreation changer. I wished to be part of that.”
Justin Name continued: “We rent primarily based on 4 standards. The primary is that you just can’t be a jerk. We solely rent good individuals. The second: you have to be a tough employee with the eagerness and work ethic to succeed. The third: you have to be intellectually curious (as a result of you may’t repair silly). And fourth (however solely you probably have glad the primary three standards): you could have superb expertise. Scotty embodies all points of the 4 standards.”
Scotty and Justin instantly hit it off after they first began speaking as a result of there was an ideal alignment between how each of them take into consideration the ideas that make for an excellent firm.
Scotty explains, “I’ve labored with nice corporations and the one commonality amongst all of them is that they’ve the proper ideas and values. Taking prospects from consciousness by advocacy is core to the Modovolo advertising and marketing machine and behind that’s Justin and a management group dedicated to practising and residing values and constructing a particular firm constructed to final. I imagine that Modovolo has the proper ideas.”
Justin explains, “We’ve taken classes from the good corporations reminiscent of Apple, Toyota, Tesla, and SpaceX. Let me provide you with two examples:
‘Stroll the Gemba’ is one thing that Toyota stresses in its decision-making. It means: you want to see the issue firsthand. Dwell it. Really feel it. Solely then are you able to search for an answer.
One other instance: First Rules Pondering. That is one thing Elon Musk preaches to his corporations. It’s important to boil the issue to its core parts. Query all the pieces.
We imagine that Strolling the Gemba and First Rules Pondering are very highly effective collectively.”
Scotty continued: “As is everybody on the Modovolo group, my focus will at all times be on our tradition and on executing Modovolo’s mission and our core ideas however sphere of accountability is to create a neighborhood of passionate Modovolo advocates and to construct Modovolo right into a UAV/drone model in contrast to some other.”
This appointment marks a major step in Modovolo’s ongoing dedication to increasing its management group with world-class expertise dedicated to its tradition and mission.
About Modovolo
Modovolo is a start-up that’s launched the Raise, an endlessly configurable modular drone platform of Raise Pods and Utility Pods which might be clicked collectively like Legos to construct the proper drone for each utility, with hours of flight time, and at a worth orders of magnitude lower than something available on the market. You’ll need to see it for your self.
For inquiries, please contact: Justin Name, justin@modovolo.com
